Embedded
Entrepreneurs

We believe that company value is only created in an environment of shared responsibility and appropriate risk vs. return scenarios for all stakeholders. Thus this is the foundation of every relationship with our partnering companies. The core attribute of Embedded Entrepreneurs approach is that we always want to share the risk of actually solving the challenge our partner needs to overcome. As a result our clients are not just customers but our „venture partners“ for a specific period of time and a specific topic.

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Philipp
Schröder

Philipp has dedicated his entire career to decarbonizing and digitalizing traditional industries. At the age of 23 he co-founded his first energy efficiency start-up Nycon Energy. At 27 he became head of sales for solar applications at the largest German renewable energy project developer at the time. With 30 he was hired by Elon Musk as Country Director of Tesla Motors to build Tesla’s organization and infrastructure from scratch. With 33 years he became managing director and shareholder at sonnen, responsible for revenues and internationalisation in Europe, the U.S. and Australia. Sonnen was sold in 2019 to Royal Dutch Shell in on of the largest German tech deals until today. Philipp also co-founded CAPinside a German fintech focused on digital investor matchmaking he still operates as CEO and was sold in 2020 to Universal Investment Group.

Tristan
Riwer

Tristan has a strong automotive and e-mobility background with a focus on combing mobility and renewable energies. As a freelancer he accompanied Renault to introduce their Zero Emission models in Germany and supported BMW to train their international Sales staff on the BMWi i3 and i8, before he was hired by Philipp to build up Tesla Sales in the East of Germany.As an International Consultant for Daimler, he was involved in customer centric projects for both Mercedes-Benz and smart.

Andreas
Kupke

Andreas is a true venture capitalist and deep-tech enthusiast with a degree for aerospace engineering and a background as strategy consultant from Roland Berger. After a career in consulting Andreas co-founded Finanzcheck which he operated as COO and CFO. Finanzcheck became on of the fastest growing start ups of its time and consequently was sold in 2018. Andreas is father of three children and also active angel investor for various tech start ups of the likes of Isar aerospace.

Philipp
Schröder

Philipp has dedicated his entire career to decarbonizing and digitalizing traditional industries. At the age of 23 he co-founded his first energy efficiency start-up Nycon Energy. At 27 he became head of sales for solar applications at the largest German renewable energy project developer at the time. With 30 he was hired by Elon Musk as Country Director of Tesla Motors to build Tesla’s organization and infrastructure from scratch. With 33 years he became managing director and shareholder at sonnen, responsible for revenues and internationalisation in Europe, the U.S. and Australia. Sonnen was sold in 2019 to Royal Dutch Shell in on of the largest German tech deals until today. Philipp also co-founded CAPinside a German fintech focused on digital investor matchmaking he still operates as CEO and was sold in 2020 to Universal Investment Group.

Tristan
Riwer

Tristan has a strong automotive and e-mobility background with a focus on combing mobility and renewable energies. As a freelancer he accompanied Renault to introduce their Zero Emission models in Germany and supported BMW to train their international Sales staff on the BMWi i3 and i8, before he was hired by Philipp to build up Tesla Sales in the East of Germany.
As an International Consultant for Daimler, he was involved in customer centric projects for both Mercedes-Benz and smart.

Andreas
Kupke

Andreas is a true venture capitalist and deep-tech enthusiast with a degree for aerospace engineering and a background as strategy consultant from Roland Berger. After a career in consulting Andreas co-founded Finanzcheck which he operated as COO and CFO. Finanzcheck became on of the fastest growing start ups of its time and consequently was sold in 2018. Andreas is father of three children and also active angel investor for various tech start ups of the likes of Isar aerospace.

Consulting

We are enabling technology and growth companies to deliver on execution.

Next to fund raising, execution is the key factor deciding on the viability of early and late stage ventures as well as their equity value. “Any business plan is a promise to existing and future shareholders. Its successful execution is the currency that enables trust within the team and towards investors. We help founders and CEO’s to keep their promises, even under the highest pressure, to built that trust with their teams, stakeholders and investors to ultimately change their industry”, says Philipp Schröder, CEO and Founder of Embedded Entrepreneurs. Our expert team thereby focuses on product development, digital implementation process as well as go2market, marketing, communication and brand building to enable a real contribution to our clients venture.

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Venture Capital

Good teams and innovative ideas will alway be funded. Embedded Entrepreneurs however brings onboard something that is rare within the venture capital world. We understand deep-tech and execution and we have literally been there, standing in your shoes. Our Angel-Pool consist out of some of the most successful start-up founders and managers. Lead by Andreas Kupke, Co-Founder of Finanzcheck and early investor of Isar Aerospace and Philipp Schröder, former managing director and shareholder of sonnen, former Tesla Country Director for Germany and Austria and founder and CEO of CAPinside, along with more than ten other top executives and founders, who jointly raised over EUR 1 billion in venture capital and who all founded themselves. Together we will give you an head-start to tick the boxes of the worlds leading venture capital firms.

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